Although overall consumer confidence remains marginally positive there is a significant generational divide. Canadians 60 and over have the highest consumer confidence compared to all other age cohorts. Those over 60 are likely the least affected by the rising cost of living. -Nik Nanos, Chief Data Scientist Nanos conducted an RDD dual frame (land- and… Continue Reading Generational Divide – Canadians over 60 have highest consumer confidence under 60 less confident (Bloomberg/Nanos)
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Category: Economy
Forward look on consumer confidence shows possible signs of softening (Bloomberg/Nanos)
The forward-looking Expectations Sub-indice numerically slid below the Pocketbook Sub-indice for the first time in four months – largely on softening views on the future value of real estate. -Nik Nanos, Chief Data Scientist Nanos conducted an RDD dual frame (land- and cell-lines) telephone random survey of 1,032 respondents in Canada. This report is based… Continue Reading Forward look on consumer confidence shows possible signs of softening (Bloomberg/Nanos)
People twice as likely to think the economy will be weaker rather than stronger in the next six mont...
Overall Canadian consumer confidence continues to track in positive territory but the forward view on the strength of the Canadian economy is twice as likely to be negative rather than positive. -Nik Nanos, Chief Data Scientist Nanos conducted an RDD dual frame (land- and cell-lines) telephone random survey of 1,006 respondents in Canada. This report… Continue Reading People twice as likely to think the economy will be weaker rather than stronger in the next six months (Bloomberg/Nanos)
Cost driving summer vacation plans (CTV News/Nanos)
Nanos Research was retained by CTV News to conduct research among Canadians to gauge how economic and environmental factors impact travel plans. Nanos conducted an RDD dual frame (land- and cell-lines) hybrid telephone and online random survey of 1018 Canadians, 18 years of age or older, between June 28th and July 3rd, 2024, as part… Continue Reading Cost driving summer vacation plans (CTV News/Nanos)
Consumer confidence positively steady (Bloomberg/Nanos)
Weekly tracking on consumer confidence suggests that perceptions remain in positive territory and stable. -Nik Nanos, Chief Data Scientist Nanos conducted an RDD dual frame (land- and cell-lines) telephone random survey of 1,032 respondents in Canada. This report is based on the four waves of tracking ending July 26th, 2024. The margin of error for… Continue Reading Consumer confidence positively steady (Bloomberg/Nanos)