Media Research

Nanos Research is regularly called upon to provide insight to the world’s leading media outlets. Whether doing research on viewership/readership for media outlets or tracking the public opinion on issues related to public policy and the economy or preparing for profiling media consumption habits, Nanos has emerged as a leader in the field of media research. To follow is a sample of our media experience.

• Viewership/readership studies
• Longitudinal tracking
• Regulatory research
• Media habit profiling
• Content, program and ad testing
• Online viewer/reader engagement
• Exploratory focus groups
• Political polling