Close to two in three Canadians say the country is heading in the wrong direction (64%), which is an all-time high since tracking began. Just under one in four Canadians believe the country is heading in the right direction (23%), and 13 per cent say they are unsure. Residents of the Prairies are more likely to say Canada is heading in the wrong direction (72%) than residents of Atlantic Canada (54%) and Quebec (59%). Additionally, men are more likely to say this (69%) than women (60%), as well as younger Canadians aged 18-34 (70%) compared to older Canadians aged 55 plus (61%).

Nanos conducted an RDD dual frame (land- and cell-lines) hybrid telephone and online survey of 1,045 Canadians, 18 years of age and older, between December 30th, 2024 and January 5th, 2025.

The margin of error for a survey of 1,045 Canadians is ±3.0 percentage points, 19 times out of 20.

The research was commissioned and conducted by Nanos Research.

To read the full report, click here.